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Media Strategy & Persuasion

With over a decade of executing winning digital programs in some of the toughest environments in the country, we know that every campaign is different – and you need a customized media plan; not a one-size-fits-all templated approach. We’ve pioneered the best practices being used across the industry – and we continue to innovate to stay ahead of the curve.

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Mobilization

For years, digital practitioners struggled to run digital mobilization programs that worked. Over the last few cycles, we’ve developed game-changing tactics that move turnout numbers at a scale that had never been seen before.

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Creative

Good creative tells voters what they should do, but great creative shows them why they should care. Whether you need a high production in-person video shoot, cutting-edge animation, or low-cost but effective graphic design, our in-house creative team will work with you to develop assets that communicate your message in a deliberate, impactful way.

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Advocacy

Winning campaigns and successful organizations tap into the power of online advocacy to mobilize grassroots activists and engage lawmakers. We’ve driven hundreds of thousands of calls to Congress and helped pass vital bills through legislatures across the country.

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Public Affairs

Sometimes to win you have to bring your message directly to decision makers. We help clients use a myriad of targeted tactics, including customized social graphs, high-impact placements, geo-targeting, target-informed media buys, and digital out-of-home, to create a surround-sound effect around key decision-makers.

Fundraising

Email and SMS are the most efficient ways to communicate with supporters and raise money through low-dollar donations. We know how to build a customized digital fundraising program that grows a long-term relationship with your audience and meets your fundraising objective without endangering your brand or losing sight of your broader communications objectives.

List Building

Maximizing the effectiveness of your digital fundraising program requires reaching as many of your potential supporters as possible. We run some of the largest paid acquisition programs in progressive politics, driving record-breaking return on investment.

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Testing & Measurement

Our firm leads the industry in executing control-treatment experiment-informed programs. Whether you have a strategic question that you want answered through testing or you want to build accountability measures into your program from day one, we have the experience you need to get it done well.