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We asked 400 first-time voters in swing states where they are watching, reading, and listening to content today. 

The big takeaway? 2020 was a once-in-a-lifetime election, and to be successful long term Democratic campaigns will need to continue to engage these first-time voters where they are: streaming services, online video, and social media.

Discover where the voters who will decide the next election are consuming media today. When you’re done, contact us to learn how we can put these insights to work for you.

A special thank you to HIT Strategies for partnering with us on this project!

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